Guest Post: Don Tate on Proactive Promotion & Strong As Sandow

By Don Tate

My newest book babe, Strong As Sandow: How Eugen Sandow Became the Strongest Man on Earth (Charlesbridge, 2017), published earlier this fall.

To welcome “Sandow” into the world and to provide my new book babe with tools needed to flourish, I planned a full marketing blitz.

Marketing a new book is a shared effort between a book’s creators and its publisher.

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New Voice & Giveaway: Maria Gianferrari on Penny & Jelly

By Cynthia Leitich Smith

Maria Gianferrari writes both fiction and nonfiction picture books from her
sunny, book-lined study in northern Virginia, with her dog Becca as her
muse.

Maria’s debut picture book, Penny & Jelly: The School Show, illustrated by Thyra Heder (2015) led to Penny & Jelly: Slumber Under the Stars (2016)(both HMH Books). 

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